The previous website of Swiss Learning, based in Switzerland, fell short in providing essential information that prospective Japanese students and their families, venturing into study abroad for the first time, sought. This information included Japanese language support and culturally nuanced content.
In response, we embarked on a user-centric journey, redesigning the website with a focus on parents contemplating study abroad. Our design takes into account the information Japanese audiences desire and streamlines the browsing experience. Leveraging SwissLearning's high-quality assets, we seamlessly integrated the design into the existing website while upholding the brand's identity and tone.
After delivering the website, we crafted a pamphlet that honors SwissLearning's core brand values, effectively encapsulating the allure and core message of studying abroad. NORTHIS is committed to maintaining the brand's cohesive identity across all touchpoints, ensuring a unified and compelling brand expression.
